The Giannis Antetokounmpo family announced its co-operation with GFG Bakery-Cafe, joining forces to promote the Meditteranean cuisine and lifestyle.
The official announcement reads:
The Giannis Antetokounmpo family and GFG (Greek from Greece) Café Cuisine announce that they are joining forces with one, singular vision: That America will discover the Mediterranean and Greek gastronomy dream and restaurant culture that was born thousands of years ago and which has been sending hundreds of generations of people on so many beautiful journeys, to this day.
Family, values, and traditions were always the most important ideals for the team of Greek people who operate Greek from Greece Café Cuisine. Having a long family history in the business of Greek food, these “traditional pioneers” built their life’s work by three passions: “we work hard, we travel frequently, and we indulge in good food”. Born and raised in the blessed fertile grounds of Greece, they can proudly say, “we know good food and we are here to share it with the world”!
Greek from Greece Café Cuisine is an all-day fast-casual destination offering authentic experience and flavorful, food straight from the homeland. “We feed our customers “the Greek way” as we would feed our family at home.” A home where all foods are based exclusively on 776 authentic Greek products, carefully curated from the best farmland for olive and citrus groves, vineyards, wheat fields, and beehives.
In record time, as of February 2020, the brand counts 41 GFG Café Cuisine locations and the goal is to exceed 100 by the start of 2021! Just like Giannis Antetokounmpo, the company is showing historically rapid growth and the reason for this is simple and common for both… players.
Both are pioneers in their field. Now, as teammates, they want to introduce the Greek unicorn lifestyle to America, equipped with the authenticity and flavors that make up the secrets of the Mediterranean diet.
“For years I have been looking for a way to be able to go back to Greece at any moment and now I have found it. GFG gives me the opportunity to share with America everything we love in Greek everyday life and which knows no boundaries. For many years, America has been giving me opportunities to sample and appreciate so many different experiences and cultures. Now, it’s time for me to return the favor. I’m sure that America will love our culture and our flavors, and will adopt them as a way of life.
What won me over is that GFG puts family above all else. They believe in the same values as me, like loyalty and lifelong relationships. They embody tastes, smells, and a whole culture that neither my brothers nor me can resist. Come, let’s all become one big… family” is the NBA MVP’s message with regard to the announcement of the partnership.
A proper family also places great value on friends. Because friends are those we choose to go through life together. That is also in the DNA of the philosophy of GFG, who are making giant leaps in the food and restaurant “game,” just like Giannis does on the court, and who know how to decide on Franchise Players, with only one goal: the championship!
A great partnership is being born and the message is simple and real: Explore the Mediterranean taste of Greece!